Know The Unknow, and reward your curiosity with Tiger Beer

By PRSD, on Friday, June 24, 2011

There’s a world of opportunity and creative adventure out there, and Tiger Beer has been supporting those who pursue their curiosity, get things done and get others involved, with its Know The Not Known campaign.

Know The Not Known is, as you might expect, an exploration into the unknown, where curiosity is rewarded.

One element of the Know The Not Known project has been The Found Series, which follows people as they explore and build creative spaces.

Tiger Beer collaborated with Vice to make three films that go behind the scenes with creative pioneers who have discovered urban spaces that were previously abandoned, adopting them for their own unique uses, transforming them into galleries, recording studios, performance spaces and overall backdrops for creativity.

Ben Phillips has been making waves in the music industry with his 500 tonne red trawler (that’s a big boat to all you land lubbers), which he’s turned into a recording studio, production suite, practice space and home. The film Lightship95 joins band Mazes at one of their recording sessions.

The second film follows Off Modern, a creative collective that has established itself as a platform for young artists, musicians and writers, as they prepare for one of their famous nights.

The final movie in the series catches up with the 12 young creatives who make up This Is It. The collective includes filmmakers, graphic designers, set designers and animator who create bizarrely engaging imaginary worlds.

The three videos were hosted on Vice’s VBS.TV channel as well as Tiger’s YouTube channel. Pop along to Tiger Beer’s Facebook page and reward your own curiosity.